Marketing Specialist

Walled Lake Schools Federal Credit Union   Walled Lake, MI   Full-time     Advertising / Marketing / Public Relations
Posted on July 15, 2021

WLSFCU is seeking a self-motivated, organized & creative Marketing Specialist. This person will be responsible for establishing & fostering community and relationship development by increasing credit union awareness & membership. This position will be responsible for the development, coordination, execution and analysis of the marketing plan, marketing campaigns and promotions. They need to be consistently pursuing leads for new opportunities for growth within our community.

Essential functions including researching industry trends and demographics to develop products and services or marketing programs. Manage all branch delivery channels including website, online banking, direct mail and newsletters. The candidate must maintain a strong knowledge of credit union’s products and services and business partner relationships and ensure compliance with laws and regulations affecting the department. The Marketing Specialist will be expected to maintain a strong community presence, present a positive image of WLSFCU and maintain competition awareness. Qualified candidate must have three to five years marketing experience or equivalent combination of education and experience. WLSFCU offers a comprehensive compensation package that includes competitive salary, medical, dental, vision, life/disability insurance and an excellent 401(k) benefit program.