Director - Design and Innovation, FLNA, NA

Frito-Lay, Inc.   Plano, TX   Full-time     Design
Posted on April 28, 2024
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Director – Design & Innovation, FLNA, NA
Frito-Lay, Inc.
Plano, TX
Direct & contribute to the successful launch of human centered food product innovation & solutions, focused w/in a short-
mid- or long-term timeframe. Position reqs a Master's deg in Strategic Design Mgmt, Mktg Research, Innovation Mgmt, or Design Research & 6 yrs of exp in the offered or rel roles, or a Bach deg in Strategic Design Mgm, Mktg Research, Innovation Mgmt, or Design Research & 8 yrs of exp in the offered or
rel roles. Must have 2 yrs w/: Design exp in Industrial/Product
Design, Graphic/ Fashion Design, Advtg/Branding, Design
Strategy or Brand Strategy; Dvlpng & delivering effective
design & mktg strategies along w/ tangible in-mkt solutions in partnership w/ key business leaders; Subject matter expert in
4 lens thinking, Design thinking, System Design methodologies, Brand Devlpmnt, & Human Centered Design processes; Exp in creating Business models, w/ the approach to build iterative
'Test & Learn' capabilities; Design Research or Mktg Research exp; Building cross functional partnership to create successful 'Go to Mkt' strategies; Understanding & capturing Mkt, Category, & Consumer trends to create successful launch strategies; Quantitative & Qualitative Consumer Research techniques,
Design Research methodologies, Design or Mktg Solution Testing, & Competitor assessment techniques, used to identify 'Key
success criteria's' & 'size of prize' for each innovation solution; Must have 1 yr exp w/: Innovation Mgmt; Leading end to end
innovation projects; Planning & building incremental & disruptive innovation launch strategies in terms of product, packaging, service, & Branding; Adapting & integrating innovative Test & Learn launch strategies. 10% telecommuting permitted w/in
normal commuting distance of this office. 10% travel reqd,
dom & intern'tl. QUALIFIED APPLICANTS: Visit & search req ID # 295754 or job
title. Click on matching job & follow directions to submit resume.